Episode 61

full
Published on:

5th Mar 2024

A How-To Guide on Building a Thriving Business with Ray Titus

"What people miss in business is they always think it's the smartest person with the best strategy, and it really is the hardest working person with the best culture.”

In this episode, we’re joined by Ray Titus, CEO of United Franchise Group, who has a passion for developing culture and has nurtured various successful brands.

In our discussion, Ray shares his insights on why focusing on people is the true driving force behind business success, the benefits of the franchise business model, his philosophy of running the business with a youthful mindset, and the importance of hiring for culture fit over resumes.

In this episode, you’ll learn:

  1. Emphasize company culture by acting as the gatekeeper, ensuring only those who fit the established hardworking, team-first culture are allowed in
  2. Adopt a franchising model to minimize the risks typically associated with starting a new business
  3. Utilize the network effect among franchisees as a mastermind group for sharing strategies and on-ground intelligence


Things to listen for:

[06:00] Franchising is a great opportunity

[10:03] Don’t be uncoachable

[17:57] Hire well because culture will eat strategy

[20:21] Set high goals and emphasize encouragement

[31:45] The benefits of complaining less and being more thankful

[38:18] You must be adaptable to change


Resources:


Connect with the Guest:


Connect with the Host & Floyd Coaching:

Listen for free

Show artwork for Lead with Culture

About the Podcast

Lead with Culture
A company can only become the best version of itself to the extent that its people are becoming better versions of themselves. What’s the key to making that happen? Building dynamic cultures so people love coming to work and accomplishing great things together.

Hosted by Kate Volman, CEO of Floyd Coaching, Lead with Culture is a show dedicated to exploring how great leaders create workplaces where people can thrive both personally and professionally.

Conversations are inspired by Matthew Kelly's bestselling books The Dream Manager, The Culture Solution, and Off Balance. Guests include incredible leaders as well as Floyd executive coaches sharing stories and providing insights into real strategies used to attract and retain great talent, execute effectively, become better coaches, build teams and grow businesses.

Whether you're a CEO, HR executive, manager, or simply part of a team, this show will help you become a better leader.

About your host

Profile picture for Kate Volman

Kate Volman

Your dreams are yours for a reason. What are you doing about them?

Our vision at Floyd is to make work fun and engaging for as many people as possible, by delivering world-class training and creating cultures that lead to thriving businesses that are profitable, scalable, and sustainable. My team and I show up every day excited to make this happen.

My team and I can help you build a dynamic culture so people love coming to work and accomplishing great things together.
➡️ Coaching. Everyone needs a coach. We have a coach for everyone.
➡️ Training.
➡️ Speaking.

I love my career and the journey it took to get here.
⭐️ I led the sales team, improved company processes, and created programs, workshops, and initiatives to help business owners build better relationships and execute results-driven marketing strategies during my eight years at the Greater Boca Raton Chamber of Commerce.
⭐️ I initiated content marketing strategies that drove more traffic and increased brand awareness while in my role as Marketing Director for the City of West Palm Beach Community Redevelopment Agency.
⭐️ I started a boutique marketing agency and helped business owners leverage digital marketing and video.
⭐️ I founded and facilitate Inspired Action, a goal-setting workshop specifically designed to help women achieve their goals.
⭐️ At Floyd, I lead a team of incredible people dedicated to helping people and organizations become the best version of themselves.

My mission is to help as many people as possible live a more joyful life doing more of what they love.
🎤 Check out my podcast Create for No Reason, a show about making something for the pure joy of it.
https://anchor.fm/createfornoreason

I love to network, collaborate, and help people achieve their dreams. The best way to connect with me is at kvolman@floydconsulting.com