Episode 132

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Published on:

7th Oct 2025

Lessons From The Culture Solution featuring Tony Ferraro

“Culture isn’t about perks or slogans. It’s about people and the principles that guide them.”

In this episode, Tony Ferraro, Director of Coaching at Floyd Consulting, breaks down The Culture Solution by Matthew Kelly and shares what more than 1,500 culture assessments reveal about today’s workplaces. He talks about the six principles of a dynamic culture, and why mission consistently ranks highest, why hiring with rigor is often overlooked, and how overcommunicating the plan keeps teams aligned. Tony explains why simplicity makes mission statements powerful, how scorecards give A-players the clarity they crave, and why coaching conversations are a gift that saves leaders time and builds trust.

In this episode, you’ll discover:

  • Why simple, clear mission statements drive stronger culture
  • How disciplined hiring decisions shape long-term success
  • Why overcommunication creates alignment and avoids “shiny object” distractions

Invest in a coach to achieve your dreams: https://www.floydcoaching.com/

Discover how to implement The Dream Manager Program:

https://www.thedreammanager.com/

Things to listen for:

(00:00) Intro

(00:29) Why company culture matters today

(01:08) Launching the culture assessment tool

(01:34) What defines company culture

(03:12) Key insights from assessment results

(04:36) The six principles of culture

(05:32) Mission is king: top rated principle

(11:06) Hiring challenges and disciplined processes

(19:23) How to evaluate hiring effectively

(20:58) Why clear communication drives culture

(23:17) Using scorecards to set outcomes

(29:38) Coaching’s role in strong leadership

(36:11) How to take the assessment

Resources:


Connect with the Guest


Connect with the Host & Floyd Coaching:

Transcript
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Show artwork for Lead with Culture

About the Podcast

Lead with Culture
A company can only become the best version of itself to the extent that its people are becoming better versions of themselves. What’s the key to making that happen? Building dynamic cultures so people love coming to work and accomplishing great things together.

Hosted by Kate Volman, CEO of Floyd Coaching, Lead with Culture is a show dedicated to exploring how great leaders create workplaces where people can thrive both personally and professionally.

Conversations are inspired by Matthew Kelly's bestselling books The Dream Manager, The Culture Solution, and Off Balance. Guests include incredible leaders as well as Floyd executive coaches sharing stories and providing insights into real strategies used to attract and retain great talent, execute effectively, become better coaches, build teams and grow businesses.

Whether you're a CEO, HR executive, manager, or simply part of a team, this show will help you become a better leader.

About your host

Profile picture for Kate Volman

Kate Volman

Your dreams are yours for a reason. What are you doing about them?

Our vision at Floyd is to make work fun and engaging for as many people as possible, by delivering world-class training and creating cultures that lead to thriving businesses that are profitable, scalable, and sustainable. My team and I show up every day excited to make this happen.

My team and I can help you build a dynamic culture so people love coming to work and accomplishing great things together.
➡️ Coaching. Everyone needs a coach. We have a coach for everyone.
➡️ Training.
➡️ Speaking.

I love my career and the journey it took to get here.
⭐️ I led the sales team, improved company processes, and created programs, workshops, and initiatives to help business owners build better relationships and execute results-driven marketing strategies during my eight years at the Greater Boca Raton Chamber of Commerce.
⭐️ I initiated content marketing strategies that drove more traffic and increased brand awareness while in my role as Marketing Director for the City of West Palm Beach Community Redevelopment Agency.
⭐️ I started a boutique marketing agency and helped business owners leverage digital marketing and video.
⭐️ I founded and facilitate Inspired Action, a goal-setting workshop specifically designed to help women achieve their goals.
⭐️ At Floyd, I lead a team of incredible people dedicated to helping people and organizations become the best version of themselves.

My mission is to help as many people as possible live a more joyful life doing more of what they love.
🎤 Check out my podcast Create for No Reason, a show about making something for the pure joy of it.
https://anchor.fm/createfornoreason

I love to network, collaborate, and help people achieve their dreams. The best way to connect with me is at kvolman@floydconsulting.com